If marketing your beauty business feels confusing, inconsistent, or like you’re constantly ‘doing things’ without really knowing what’s working, you’re not alone.
Most beauty therapists, salon owners and clinic founders don’t struggle because they’re bad at marketing. They struggle because there’s no clear structure behind what they’re doing.
You post when you remember.
You reply to enquiries reactively.
You sell when bookings dip.
And it all feels harder than it needs to be.
The truth is, you don’t need more platforms, more strategies or more noise.
You need a simple framework that works; whether you’re a solo therapist, running a home salon, or managing a busy clinic.
That framework is this:
